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	<title>Hot News Journal &#187; On Fire</title>
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		<title>Exploring Wonderful Rug Pads</title>
		<link>http://www.hotnewsjournal.com/exploring-wonderful-rug-pads</link>
		<comments>http://www.hotnewsjournal.com/exploring-wonderful-rug-pads#comments</comments>
		<pubDate>Fri, 10 Sep 2010 14:30:06 +0000</pubDate>
		<dc:creator>hot news</dc:creator>
				<category><![CDATA[On Fire]]></category>

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		<description><![CDATA[Overtime, even the most durable rugs show signs of aging.  Obviously this is like rug pads. Of course, if the rug pad is left out, or a low quality option is used, you are going to notice this as well; just not in the same way. But, ask yourself this, if you purchased a [...]]]></description>
			<content:encoded><![CDATA[<p>Overtime, even the most durable rugs show signs of aging.  Obviously this is like <a href="http://www.rugpads.org/">rug pads</a>. Of course, if the rug pad is left out, or a low quality option is used, you are going to notice this as well; just not in the same way. But, ask yourself this, if you purchased a new car, would you skip the oil changes? Of course not, as everyone knows, changing your oil prolongs the life of your engine and helps you get the most out of your car. </p>
<p>And now that same walk can be even more soothing as your feet meet a softer surface with each step. If you don&#8217;t have anything underneath your rug, this dirt will just sit there and grind away at the bottom of your rug as it is walked on.  But has little, or nothing, to do with <a href="http://www.rugpads.org/Area-Rug-Pads.php">area rug pads</a> usually.  And if you are not the one doing the installation, you should make sure that you still know what is going on. </p>
<p>By placing a rug pad over the carpet and an area rug on top of that, you will be able to keep your wall-to-wall carpet in great shape and keep it clean.   Speaking of dirt, a rug pad can also help keep your rug clean.  This is similar to <a href="http://www.rugpads.org/Oriental-Rug-Pads.php">Oriental rug pads</a> frequently.  Not only is this going to look bad, but it can be very dangerous at the same time. </p>
<p>This is an extra bonus for those of us that are especially sensitive to these types of bacteria and it&#8217;s nice to know that the rug pads in our home prevent bacteria even if we aren&#8217;t especially sensitive.  There are even special types of open cell rug pads for use over floors that have radiant heating to allow heat to freely flow up through the pad and rug. Finally, a quality pad will also make your rug more comfortable to walk on. </p>
<p>The adhesive helps secure the rugs in place and the rug pads help to prevent rugs from slipping and causing trips and falls.   And one final tip, when laying your rug pad down, make sure you read the instructions to ensure you are putting the right side down &#8211; some pads have different textures on the bottom to help it grip better to the floor. No matter who is installing your new rugs, make sure that you do your research into the pad that is being used.  Rug pads come in all shapes and sizes and most can be sized with a pair of household scissors.</p>
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		<title>Nopalea Superfruit Wellness Drink Review</title>
		<link>http://www.hotnewsjournal.com/nopalea-superfruit-wellness-drink-review</link>
		<comments>http://www.hotnewsjournal.com/nopalea-superfruit-wellness-drink-review#comments</comments>
		<pubDate>Thu, 09 Sep 2010 17:11:19 +0000</pubDate>
		<dc:creator>hot news</dc:creator>
				<category><![CDATA[On Fire]]></category>

		<guid isPermaLink="false">http://www.hotnewsjournal.com/nopalea-superfruit-wellness-drink-review</guid>
		<description><![CDATA[An inflammation in the body is more than just an uncomfortable ordeal. It is often symptomatic of a much graver biological problem. According to 2004 edition of Time Magazine, inflammations link to more serious ailments. These can include cancer, diabetes, asthma, allergies, arthritis, fibromyalgia, lung problems, Alzheimer&#8217;s disease and heart attack.
TriVita and Sonoran Blooms recently [...]]]></description>
			<content:encoded><![CDATA[<p>An inflammation in the body is more than just an uncomfortable ordeal. It is often symptomatic of a much graver biological problem. According to 2004 edition of Time Magazine, inflammations link to more serious ailments. These can include cancer, diabetes, asthma, allergies, arthritis, fibromyalgia, lung problems, Alzheimer&#8217;s disease and heart attack.</p>
<p>TriVita and Sonoran Blooms recently came up with a Wellness Drink touted to soothe cases of pain and inflammation. The entire campaign is anchored firmly on the health benefits that can be derived from the Nopalea juice. They maintain that by drinking the juice daily, people can see significant physical improvements and lower bodily pain.</p>
<p>A closer look at the product would show that there is some basis to the companies&rsquo; wellness claim for the drink. Nopalea is derived from the Nopal cactus that thrives in the Sonoran Desert. It is also known as Opuntia cochenillifera, or the &#8220;prickly pear&#8221;. Some cultivars may be found in warm places like Mexico, Hawaii, Florida, Maui, Malta, Egypt, Jordan, and Saudi Arabia. The fruit itself is edible, but only in its ripened form. The spiky skin has to be properly removed to expose the ingestible meat of the fruit.</p>
<p>A study done by R. A. Chavez-Santoscoy, J.A. Gutierrez-Uribe and S.O. Serna-Salvidar published on the 2009 Springer Science Journal states that certain cultivars of prickly pears contains antioxidant capacities that have the potential for mitigating the spread of cancer cells. There were also particularly promising findings about the fruit&#8217;s phenolic compounds with respect to cases of prostate and colon cancer.</p>
<p>In terms of flavor, the drink does have a tasty, tangy flavor that would mostly appeal to people who enjoy fruit juices. For those who are not big fans of fruity flavors, it may take a bit of getting used to, but the palate adapts to it over time. Between chugging low-calorie and zero-vitamin soda drinks and the Nopalea wellness drink, the latter offers more nutritional value without the medicinal aftertaste.</p>
<p>Do however&nbsp; consult a doctor before taking any medical advice.</p>
<p>Click here for more information on <a href="http://www.Nopalea-Health.com">Try Nopalea with a Bonus Gift of Health</a> and <a href="http://www.nopalea-health.com">TriVita Nopalea Superfruit Wellness Drink</a> and <a href="http://www.nopalea-health.com">Reduce Inflammation With Nopalea Juice</a></p>
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		<title>Harry Potter stories and films have an avid following all over the world</title>
		<link>http://www.hotnewsjournal.com/harry-potter-stories-and-films-have-an-avid-following-all-over-the-world</link>
		<comments>http://www.hotnewsjournal.com/harry-potter-stories-and-films-have-an-avid-following-all-over-the-world#comments</comments>
		<pubDate>Thu, 09 Sep 2010 13:51:08 +0000</pubDate>
		<dc:creator>hot news</dc:creator>
				<category><![CDATA[On Fire]]></category>

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		<description><![CDATA[Adults and children are quite amazed by the tremendous universal success of the Harry Potter books. The Harry Potter stories were written by the British author J.K. Rowling. She was given birth to on 31 July 1965. Her  name is Joanne Rowling. But she writes under the pen name J.K. Rowling because initially her [...]]]></description>
			<content:encoded><![CDATA[<p>Adults and children are quite amazed by the tremendous universal success of the Harry Potter books. The Harry Potter stories were written by the British author J.K. Rowling. She was given birth to on 31 July 1965. Her  name is Joanne Rowling. But she writes under the pen name J.K. Rowling because initially her publisher thought it was a beneficial move not to show the fact that she is female. The publisher feared it might have a negative effect on the sales numbers if everybody promptly sees that the author was a woman. So, instead of using her first name she used two letters. As she has no middle name she picked Kathleen as basis for the K. in her alias. Kathleen is the name of her grandma.</p>
<p>The initial Harry Potter novel &#8211; Harry Potter and the Sorcerers Stone &#8211; was publicized in June 1997 in the United Kingdom. Very mentionable is the point that only thousand units of the first novel were published at the beginning. The original title of the book was not Harry Potter and the Sorcerers Stone, but Harry Potter and the Philosophers Stone. But when the novel was published to the United States market in the year 1998, it was released as Harry Potter and the Sorcerers Stone.</p>
<p>After that Joanne Rowling invented several additional Harry Potter novels. Now the Harry Potter series consists of 7 novels. These are:</p>
<ul>
<li>Novel 1: Harry Potter and the Sorcerers Stone</li>
<li>Novel 2: Harry Potter and the Chamber of Secrets</li>
<li>Novel 3: Harry Potter and the Prisoner of Azkaban</li>
<li>Novel 4: Harry Potter and the Goblet of Fire</li>
<li>Novel 5: Harry Potter and the Order of the Phoenix</li>
<li>Novel 6: Harry Potter and the Half-Blood Prince</li>
<li>Novel 7: Harry Potter and the Deathly Hallows</li>
</ul>
<p>The Harry Potter stories have been translated into at least 50 languages and have been publicized in various countries. Besides the big success in the US and the UK, Harry Potter is also very renowned in the EU. The Harry Potter novels (German book shop: <a href="http://astore.amazon.de/harry-potter-buchshop-21">Harry Potter Buecher Shop</a>) have been released in Germany under those headers:</p>
<ul>
<li>Teil 1: Harry Potter und der Stein der Weisen</li>
<li>Teil 2: Harry Potter und die Kammer des Schreckens</li>
<li>Teil 3: Harry Potter und der Gefangene von Askaban</li>
<li>Teil 4: Harry Potter und der Feuerkelch</li>
<li>Teil 5: Harry Potter und der Orden des Phoenix</li>
<li><a href="http://astore.amazon.de/harry-potter-buchshop-21/detail/3551566666">Teil 6: Harry Potter und der Halbblutprinz</a></li>
<li>Teil 7: Harry Potter und die Heiligtuemer des Todes</li>
</ul>
<p>I must admit that I did not have the time to read all the novels. But there are people who know them all, which is quite fascinating and contributes to the huge success.</p>
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		<title>Effective Promoting In A Very Digital Age</title>
		<link>http://www.hotnewsjournal.com/effective-promoting-in-a-very-digital-age</link>
		<comments>http://www.hotnewsjournal.com/effective-promoting-in-a-very-digital-age#comments</comments>
		<pubDate>Wed, 08 Sep 2010 14:02:46 +0000</pubDate>
		<dc:creator>hot news</dc:creator>
				<category><![CDATA[On Fire]]></category>

		<guid isPermaLink="false">http://www.hotnewsjournal.com/effective-promoting-in-a-very-digital-age</guid>
		<description><![CDATA[Ever since the world wide web took off for real, businesses have found it a hugely useful sales aid. First intended as a method of dispersing information, easily and without cost, the internet was quickly seen for the marketing tool it could become. After 10 years running at full strength, the web is the billboard [...]]]></description>
			<content:encoded><![CDATA[<p>Ever since the world wide web took off for real, businesses have found it a hugely useful sales aid. First intended as a method of dispersing information, easily and without cost, the internet was quickly seen for the marketing tool it could become. After 10 years running at full strength, the web is the billboard of choice for any person who wants to raise the profile of their package. With such a volume of rival companies all looking to make an impact in the same place, successful advertising plans have to break ranks and try something unique if they are to market their product in the way they desire.</p>
<p>Now &ndash; how can any web marketing strategy be any different, and therefore more successful than any rival? The Internet, as we&rsquo;ve mentioned is fertile soil both for untrammelled creativity and instantaneous sharing of concepts. Which translates to services for sale in a directly specific fashion: as the online equivalent of word of mouth. The internet is, in point of fact, the Philosopher&rsquo;s Stone of advertising, because it grabs hold of the idea of word of mouth and makes it as quickly delivered as a data byte flying through a processor.</p>
<p>When you&rsquo;re  looking  for <a title="Corporate Paper Flags" href="http://www.paperflags.co.uk/prices/">corporate paper flags</a> these days, the  internet is the first  port of call.</p>
<p></p>
<p>Outstanding opportunities exist on the  web  for anyone  that wants  to make  a niche  for their product. Unlike other   sales  formats, there&rsquo;s a  way in which the Internet  actually  requires a  type  of reciprocity . We&rsquo;re  writing about the  manner  by which  web spiders   discover   websites and the items  they sell. A  web bot, when you search  for a particular   product  on the  net,  searches  all the  places  it can find , to match two  criteria  with the  keyed in search terms &ndash;  one , how much  the actual text  on that site  purports to relate to  the search; and two ,  whether that site is linked with  others that  purport to carry  information pertinent  to the term  also.</p>
<p>What that  means is as follows:  an individual or  business  looking to  consolidate a real  advertising  presence on the  net  needs to be able to set up   a great deal  of what are called  &ldquo;back links&rdquo; if they are to consistently   attain  high page ranking results on the  answers from major search engines. And  this requires  either a  comprehensive   degree of dedicated information juggling  &ndash; or the  help  of a professional web  marketing  company. Sounds serious? It is. In the digital   world, competition is  frequent and  vicious . Any person  wanting to make it  has to be  prepared  to  make a truth of the old adage, and spend money to make it.</p>
<p> Creating back links between one&rsquo;s own  website  and the  web addresses of  organisations  who also sell <a title="Sashes" href="http://printedsashes.co.uk/information/">sashes</a> can be a very  useful  Internet advertising  technique in its own right.</p>
<p></p>
<p>Think repetition.  Although  your  headline Internet   idea will benefit  from being unique, the  majority  of all  web  advertising , like everything else, comes with hard  slog and  dedication. All  Internet  advertising is at the mercy of those search engines  &ndash; which means it&rsquo;s all got to be repeated  on a  weekly basis, pretty much:  or else it will get  out of date . And that  gets you no more  search rankings: which  furthermore  means fewer  new   buyers .</p>
<p>So what do you  do? The best  way to  maintain  a site  in a  respectable   location  on the search engine listings is to ensure  that it has a consistent  supply of original  text . What does that mean? It means that  web sites  that achieve  consistently high search engine rankings are the ones  which ensure that the actual words   displayed on them are proper  pieces about  the  merchandise they are trying to  sell. Back in the old days , search engines used to  search for tags in the code  of a  web site  &ndash; until the  people  programming the web bots  those engines use realised that  this meant that  a person  could  create  a site and attract attention to it  just by tagging it. So now search engines actually  read all the  words  on every page and in every  caption on a site  to  deduce how relevant  it really is to the search terms  it has been  commanded to  search for.</p>
<p>This is what  should   occur  when you  utilise the  tactics we&rsquo;ve been  examining, in relation to the  sale of your  idea: <a href="http://paperflags.co.uk/prices/">website</a>.</p>
<p>So the  trick to  net  sales is a  combo  of  discrete  tactics . And that, in turn, means that the  most efficient  of all ways to attack  the Internet &rsquo;s possibilities for sales , is to  utilise  a mixture of  technical  advice and  hocus pocus &ndash; plus a little   crazy inspiration.</p>
<p>After all, they&rsquo;re the  honoured combination of good   sales: and the Internet  is just another place to go sell. It&rsquo;s a  huge place, but it is still  only  a place. Fill  it with ideas,  temper  those ideas with a little solid  advice and you&rsquo;ll be  gloating  all the way to the bank &ndash; online or otherwise.</p>
<p>The  net is  pregnant  with possibilities  for  attention-grabbing   sales pitching.  Take  them all. Before you  quite comprehend what&rsquo;s  going on, you&rsquo;ll be  building your sales by  orders of magnitude . The trick, at this point, is to ensure  that those sales  continue  increasing . That&rsquo;s  where all that hard slog   one was talking about  needs to come in. With Internet  sales , the  full story comes not so much with  finding those  profitable markets  as  retaining  them. Use  some of the  operations  we&rsquo;ve  talked about  today, and you&rsquo;ll be  out for a  more capacious bank. Good luck!</p>
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		<title>Remedies For Allergies &#8211; Relieving the Symptoms of Allergic Reactions</title>
		<link>http://www.hotnewsjournal.com/remedies-for-allergies-relieving-the-symptoms-of-allergic-reactions</link>
		<comments>http://www.hotnewsjournal.com/remedies-for-allergies-relieving-the-symptoms-of-allergic-reactions#comments</comments>
		<pubDate>Wed, 08 Sep 2010 13:52:22 +0000</pubDate>
		<dc:creator>hot news</dc:creator>
				<category><![CDATA[On Fire]]></category>

		<guid isPermaLink="false">http://www.hotnewsjournal.com/remedies-for-allergies-relieving-the-symptoms-of-allergic-reactions</guid>
		<description><![CDATA[
Many allergies are not able to be completely prevented or treated  one hundred per cent. However, there are available a number of remedies for allergies, that can reduce the symptoms and make life much more bearable.
Allergies are an over-reaction by the body&#8217;s immune system to things called  allergens. These allergens may be from [...]]]></description>
			<content:encoded><![CDATA[<div>
<p>Many allergies are not able to be completely prevented or treated  one hundred per cent. However, there are available a number of <strong>remedies for allergies</strong>, that can reduce the symptoms and make life much more bearable.</p>
<p><strong>Allergies</strong> are an over-reaction by the body&#8217;s immune system to things called  allergens. These allergens may be from pollens, house dust, molds,  animal hair or dander (dead skin), or foods.</p>
<p>For some people,  allergic reactions can be life threatening. Food allergies such as nut  allergies are an example. After an anaphylactic reaction an emergency  injection of adrenaline and medical treatment is vital. For those with  these severe allergies, the only reasonable path is complete avoidance.  Safety labels and emergency wristbands are often essential to warn  others in case of accidental ingestion or emergency.</p>
<p>And, the  symptoms of allergic reaction can range from extremely dangerous to very  painful to mild and inconvenient. These often include skin reactions,  such as eczema and hives, sneezing, runny eyes, increased temperature,  headaches and asthma. The first step in overcoming allergies is always  identification of the cause or allergen. Sometimes this is obvious,  sometimes testing is necessary to help in identifying the intolerance.</p>
<p>Once  the cause or trigger is identified, the best remedy is to remove either  yourself from the allergen, or to remove it from, or avoid it in your  everyday life. So if you are allergic to pollen dust, stay inside on  windy spring days. If you find you are allergic to cats or dogs, then  simply stay away from them. Regular dusting, vacuuming and the use of  HEPA room air cleaners will also help.</p>
<p>Many remedies for allergies  occur naturally in foods, herbs, and supplements. Pharmaceutical drugs  or allergy medicines are also available for assisting with relief of  allergy symptoms. It is very important when considering the use of  herbal or home remedies to check with your doctor first, especially if  you are on prescribed medications or have other medical problems.</p>
<p>Some  of the commonly used remedies for allergies are Vitamin C, which has  antihistamine properties, and Spirulina which also has these properties.  Antihistamines are chemicals or drugs that reduce or neutralize the  allergic reactions, and so reduce the symptoms. Foods and supplements  such as garlic, ginger, green tea, chamomile, honey and especially  vinegar have all been used in treating allergies. Allergy medication is  available from your doctor.</p>
<p>Acupuncture treatment can also be very  effective for both acute and chronic allergies. Commonly, patients will  start to feel relief within minutes of treatment. Acute cases of for  example Sinusitis, may respond well to just 3 &#8211; 6 treatments. Chronic  cases may require a longer course of treatments, but some improvement is  usually noticed after the first few visits.</p>
<p>So there are plenty of <em>remedies for allergies</em> available, but always the best one, if at all possible is avoidance of  the allergen, or the thing which is causing the allergic reaction.</p>
</div>
<div class="sig">
<p>My wife and I are now &#8220;retired&#8221; and have time to do some of the  things we have always wanted to. As a Food Scientist who promoted  testing equipment to the Food Industry, I have over a long period,  developed some knowledge in the areas of Food Allergens and  Intolerances.</p>
<p>Our aim then, is to create an awareness and  understanding of allergens,allergies,and food intolerances, and to give  to sufferers an increased knowledge of the subject, leading to a better  understanding.</p>
<p>We have included information about symptoms,  treatments, and relief for a number of different types of allergies, not  just food allergies.</p>
<p>We have found that many people &#8220;suffer in  silence&#8221;, going through life putting up with various symptoms and doing  little or nothing to overcome them.</p>
<p>It is our desire to assist  these people;to help them become motivated to know more, and to then  seek the remedies and treatments that are available, and which can  improve their daily lives.</p>
<p><a href="http://www.remediesforallergies.net/" target="_new">http://www.remediesforallergies.net</a></p>
<p><a href="http://www.remediesforallergies.net/category/remedies-for-allergies" target="_new">http://www.remediesforallergies.net/category/remedies-for-allergies</a></p>
</div>
<p style="margin-bottom: 1em">Article Source: 						<a href="http://ezinearticles.com/?expert=Ron_Leaman"> http://EzineArticles.com/?expert=Ron_Leaman </a></p>
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		<title>The End Of The Recession?</title>
		<link>http://www.hotnewsjournal.com/the-end-of-the-recession</link>
		<comments>http://www.hotnewsjournal.com/the-end-of-the-recession#comments</comments>
		<pubDate>Tue, 07 Sep 2010 13:45:16 +0000</pubDate>
		<dc:creator>hot news</dc:creator>
				<category><![CDATA[On Fire]]></category>

		<guid isPermaLink="false">http://www.hotnewsjournal.com/the-end-of-the-recession</guid>
		<description><![CDATA[Everybody in the country, and certainly around the planet, will have experienced the recent global economic downturn in one way or another, possibly as a person or as a business operator. It might not have had a direct effect upon your own career or your individual earnings, but the knock-on impact of businesses losing revenue [...]]]></description>
			<content:encoded><![CDATA[<p>Everybody in the country, and certainly around the planet, will have experienced the recent global economic downturn in one way or another, possibly as a person or as a business operator. It might not have had a direct effect upon your own career or your individual earnings, but the knock-on impact of businesses losing revenue will have influenced the monetary situation of the vast majority of folks. It was a very complicated issue with wide reaching ramifications.</p>
<p>The actual downturn now seems to be over, or is at the least on its way to an end, according to many financial experts. Although it may not yet be the occasion to celebrate having survived the economic crisis, it should be a time to start looking ahead and preparing for a future within a steady economic climate. It is time to seek out some recession opportunities.</p>
<p>Firms of all sizes, trading in all sorts of markets are no doubt going to need to alter their operations in view of the economic depression. This may well be after legislation is introduced to more closely govern and keep an eye on the actions of global economic companies. Many companies may also be considering techniques to make themselves more robust and able to endure financial instability in the long term. </p>
<p><strong>The Recent Recession</strong></p>
<p>The economic downturn of the early 21st century began in 2007 and progressively spread around the world over the following couple of years. Numerous economic analysts attributed the cause of the recession to be the drop in the U.S. housing market, which in turn impacted the value of monetary products tied into real estate resources. The growth of the housing market until that stage had encouraged homeowners to refinance their first properties in order to obtain second or third properties with a view to a long-term profit.</p>
<p>This drop in value then exposed the vulnerabilities of such a widespread system of credit agreements between global companies, particularly when much of the system was being supported by subprime lenders who were financial liabilities. A general lack of third-party management of the monetary services sector had permitted the development of a highly complicated web of high-risk credit deals which relied upon a thriving economy. </p>
<p>The following financial fallout saw several people lose their jobs and lose their homes, whilst many large, global organisations were forced out of business. Government authorities across the world had to introduce sweeping financial programs to support their own banking systems, and still now certain first world countries are fighting to make it through financially. </p>
<p>Not one particular industry segment has been protected and&nbsp;<a title="Egyptian Cotton Bedding" href="http://www.homecottons.co.uk/egyptian-cotton-bed-linen/000tc-platinum-egyptian-cotton.html">Egyptian cotton bedding</a>&nbsp;firms suffered a similar fortune to those across the world.</p>
<p><strong>The Impact on Business</strong></p>
<p>It is probably reasonable to state that the economic downturn has had an impact on just about every enterprise around the globe. Certain company models will have been more able to adjust to the additional economic strain than others however they will have still experienced an impact at some portion of their operations. If any key service provider or a major customer goes out of business then that can have a detrimental effect upon your own company.</p>
<p>Thousands of small and medium sized businesses have been forced out of business due to the recent economic collapse. Several of these situations will have been comparatively simple; as the general public start to decrease their spending these types of companies lose revenue, and since  margins are often incredibly slender in a competitive market place there was very little space to accommodate this decrease. It is a straightforward case of supply and demand not meeting in the middle.</p>
<p>Other cases were not so clean cut. There were circumstances where one business in a lengthy supply chain had been unable to make it through and the knock-on impact would force every company inside of that supply chain to the brink of bankruptcy. The organisations that were able to survive have had to make incredibly tough decisions to be sure they can survive the economic collapse.</p>
<p>Job losses have of course been a very sensitive subject to the broad majority of us. It&#8217;s believed that the present number of unemployed people in the UK is over 2.3 million (almost 8% of the entire countries&#8217; labourforce), and many of these will probably have been victims of the international financial crisis. These job losses lead to a larger drop in general spending, which leads to a further fall in revenue for business.</p>
<p><strong>The End of Recession</strong></p>
<p>It does seem that the downturn is coming to an end however, and that can only be great news for business. Gross domestic product (GDP) experienced a climb in the UK throughout the final quarter of 2009 and overall unemployment figures dropped, both of which are indicators of an economy that is healing. </p>
<p>Experts from the International Monetary Fund (IMF) have forecast that the UK financial system will actually shrink over the course of 2010 and Mervyn King, the Governor of the Bank of England has warned of the threat of wide-spread unemployment persisting. </p>
<p>This uncertainty can be used as an advantage though, and organisations that are ready to take a few risks or that are prepared to alter their operations to cater to a more wary audience could be set to make good profits.</p>
<p>There&#8217;s a battle to win brand new clients amongst&nbsp;<a title="Italian Olive Oil" href="http://italianoliveoil.org/imported-italian-olive-oil/">Italian olive oil</a>&nbsp;suppliers which may offer greater selection and more affordable prices to buyers.</p>
<p><strong>Price Sensitivity<br /></strong></p>
<p>On the outside it might seem that the obvious strategy to use whilst the overall economy is recuperating is to increase your own retail prices again to a point that offers your business some extra margin of comfort regarding running expenses. As the economy grows and consumers feel more secure in their jobs they will feel secure spending more cash, so price increases ought to be an easy thing for consumers to take. This will not necessarily be the situation.</p>
<p>Actually, many firms may find that they have to hold their selling prices as low as possible because the newly triggered price sensitivity amongst the general public. Most of us will have had to tighten our belts during the last couple of years, and simply because the hardest of the recession seems to be over, we are not all ready to begin spending freely just yet.</p>
<p>&nbsp;</p>
<p>The term price sensitivity represents how influential the factor of price is to consumers when they are purchasing a specific product. If a fairly large price shift, for example increasing the cost of a car by &pound;1000, does not provoke a big decrease in demand for that item then the item is said to be price insensitive.</p>
<p>If a fairly modest change in price, say raising the price of a car by only &pound;100, does see a fall in demand then that product is price sensitive. </p>
<p>As a result, the market place at large will take great interest in the costs of the items that they are purchasing. Many people will be looking out for bargains for everyday items that they require, and particularly their grocery shopping. Several of these items are necessities however. </p>
<p>Firms will be able to take advantage of this by utilising special discounts and price promotions to entice new shoppers into purchasing their own products. Consumers will be more likely than ever to move from their favored brands if the price tag is right, and firms that offer the best priced goods are likely to stand to gain from this. </p>
<p>Preserving a faithful consumer base has been very important for <a href="http://www.buydalek.com">www.buydalek.com</a> where smart product rates as well as promotion has helped to achieve this.</p>
<p><strong>Financial Security</strong></p>
<p>People&#8217;s knowledge of the economic system at large and also how it affects us all has greatly grown in light of the economic downturn. Prior purchasing decisions may well have been made with respect to the quality of the product and its price, but there is actually a fresh aspect that consumers will be considering now. Financial security.</p>
<p><strong>Recession Proofing</strong></p>
<p>Several companies have suffered bankruptcy in the aftermath of recession. This has in turn has left thousands of consumers in a very poor predicament. As people look to reinvest money into savings and shareholdings they will prefer to know that the corporation they are investing in has some form of protection against future recessions. This may simply be a case of running the business with as little debt as possible, but anything that can be utilised to reassure customers might be a fantastic selling point for a business.</p>
<p><strong>Price Guarantees</strong></p>
<p>One particular very visible feature of the recent recession in the United Kingdom was the steep decrease in the interest rate. After this change had precipitated itself throughout the high street shops and fiscal services organisations many people discovered that they were either suffering as a result or reaping a financial advantage. Either way, it certainly raised the profile of the impact that a fluctuating interest rate can have on every day financial products.</p>
<p>Consumers who are looking to open new savings accounts or private pensions might be worried that if the economic downturn does in fact drag on for much more time they won&#8217;t be earning any substantial interest on their investments. In fact, the recession might even now take a turn for the worst and interest rates could fall again. In this scenario, a savings product that offers a confirmed rate of return will become a really appealing choice. This technique could be used to attract many new savings shoppers.</p>
<p>The exact same could be said for consumers with credit agreements. If the recession is truly over and the worldwide economy starts to recover much more quickly than many anticipate, then it might not be too long before we see a growth in interest rates. That would signify that customers would have to pay much more each month for their mortgages and loans. A business which can offer a guaranteed rate of interest that is not connected to the base rate of interest could again attract many new customers.</p>
<p>A similar approach was utilised by a number of firms when the rate of Value Added Tax (VAT) increased from 15% to 17.5% in early 2010. They would offer &#8220;price freezes&#8221; on their items for a particular period in an effort to retain  current consumers and bring new customers in. This kind of price freeze permitted a buffer time for consumers to adapt to the new VAT rate.</p>
<p><strong>Conclusion</strong></p>
<p>Whether the recession is totally over yet or not, this has served as a timely reminder that no business can afford to be complacent in their own position of survival. Business owners should constantly seek to consolidate their own situation and improve their own operations where possible. The companies that are able to survive the economic downturn will have learnt valuable lessons.</p>
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		<title>Ways To Get Rid Of Your Vaginal Yeast Infection</title>
		<link>http://www.hotnewsjournal.com/ways-to-get-rid-of-your-vaginal-yeast-infection</link>
		<comments>http://www.hotnewsjournal.com/ways-to-get-rid-of-your-vaginal-yeast-infection#comments</comments>
		<pubDate>Tue, 07 Sep 2010 13:43:38 +0000</pubDate>
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		<description><![CDATA[There are two major types of vaginal yeast infection treatment  medications. There are vaginal  creams and suppositories and most of them are available without  prescription.
If you are looking for the best yeast infection treatment information, check out the following pages:
Causes of Yeast Infection
Cure for Yeast Infection
Home treatment is  acceptable if the [...]]]></description>
			<content:encoded><![CDATA[<p>There are two major types of vaginal yeast infection treatment  medications. There are vaginal  creams and suppositories and most of them are available without  prescription.</p>
<p>If you are looking for the <a href="http://www.allhealthreviews.com/yeast-infection">best yeast infection treatment</a> information, check out the following pages:</p>
<p><a href="http://www.treatyouryeastinfection.net/causes-of-yeast-infections.html">Causes of Yeast Infection</a></p>
<p><a href="http://www.treatyouryeastinfection.net/cure-for-yeast-infection.html">Cure for Yeast Infection</a></p>
<p>Home treatment is  acceptable if the following apply to you:</p>
<p>a) If your not pregnant</p>
<p>b)  If you have  been victimized by yeast infection before in life.</p>
<p>c) You have mild symptoms and have no pelvic  pain nor fever.</p>
<p>d) You have not contracted any sexually  transmitted diseases recently.</p>
<p>It  is always necessary that you consult your doctor when your infections  become worse, and home treatment does not work on you. On the same  note, if the infection subsides but then returns over a few weeks or  months, visit your doctor.</p>
<p>Some of the common medications you can buy to  treat vaginal yeast infection are Butoconazole, Clotrimazole, Micanazole  and Tioconazole. Follow the instructions on  their usage outlined on their packages. Consuming medicine will get rid of your yeast  infection symptoms very soon.</p>
<p>However, you should not stop  using the medications immediately when the symptoms are gone. It is recommended to continue your dosage for 3 to 7  days depending on the medication you have bought. Fluconazole which is very powerful, a single  pill of it can cure your yeast infection. If your symptoms continue to  manifest or your condition gets worse, you may need a longer therapy of  between 10 to 14 days.</p>
<p>An oral dose of Fluconazole or Clotrimazole need to be  taken when your conditions do not seem to improve.</p>
<p>How To Prevent Vaginal Discharge</p>
<p>The following  ways will help you prevent vaginal discharge:</p>
<p>a) To prevent getting sexually transmitted diseases, use condoms  for safety.</p>
<p>b) Control your intake of sugar, if you are diabetic.</p>
<p>c) Tight clothes need to be  avoided.</p>
<p>d)  Avoid using perfumes, powders and feminine hygiene sprays around the  genital area.</p>
<p>e) Use pads instead of tampons.</p>
<p>f)  Avoid making your vaginal area wet for a longer time, this  will make the symptoms more obvious.</p>
<p>If you do not have severe yeast infection, you can treat  yourself using non-prescription drugs. In  case the yeast infections become worse, stop the vaginal yeast infection  treatment and see your doctor immediately.</p>
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		<title>Product, Price, Place &amp; Promotion</title>
		<link>http://www.hotnewsjournal.com/product-price-place-promotion-2</link>
		<comments>http://www.hotnewsjournal.com/product-price-place-promotion-2#comments</comments>
		<pubDate>Mon, 06 Sep 2010 14:00:52 +0000</pubDate>
		<dc:creator>hot news</dc:creator>
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		<description><![CDATA[Almost every business on the planet sets out with the main objective of earning money. This is generally done by manufacturing some form of product, or offering a service, and then charging people money for it. This fundamental principle is fairly straight-forward, though it contains many specific details.
Firstly, it is a very rare case where [...]]]></description>
			<content:encoded><![CDATA[<p>Almost every business on the planet sets out with the main objective of earning money. This is generally done by manufacturing some form of product, or offering a service, and then charging people money for it. This fundamental principle is fairly straight-forward, though it contains many specific details.</p>
<p>Firstly, it is a very rare case where a business can offer a product or service that is truly unique and cannot be provided by anybody else. This means that your enterprise will be contesting with other businesses that sell a similar item and you will both be trying to make money from the same shoppers, who only want to spend their cash once. So how can you increase the chances of them spending money with you?</p>
<p>Marketing is the primary tool used by modern firms to draw prospective customers to do business with them and not with their competitors. It is a very extensive topic that is influenced by a great deal of internal and external variables, but when done well it can be the one business practice that could make or break a corporation. Any time spent on marketing will reap benefits, although spending this time efficiently can yield extraordinary results.</p>
<p>So where should you start when constructing a marketing strategy for your own business? Well, each situation is different, and each company will have its own set of advantages and weak points that must be taken into consideration, but there is a marketing rule that can be applied to almost any company to be used as a marketing platform. It is known as the &#8220;Marketing Mix&#8221;.</p>
<p><strong>The Marketing Mix</strong></p>
<p>The marketing mix was a phrase that was first coined in the 1950&#8217;s and is an expression that is used to express the fundamental building blocks of any marketing system. It reflects the fact that marketing is not a straightforward, blunt-edged business tool, but rather a subtle balance of different elements of business operations. It got its name because it is similar to the ingredients list for a recipe.</p>
<p>The term was later developed to include the idea of &#8220;four P&#8217;s&#8221; that described the critical elements of the marketing mix. The formalisation of these P&#8217;s made it very clear for company managers and marketers to quickly relate the elements of marketing to the strengths of their own companies, and by doing so could very quickly form a customised and efficient marketing strategy. </p>
<p>Our organisation created a promotional plan for our own <a title="event management services" href="http://www.advantaproductions.com">event management services</a> by using the advertising and marketing mix to determine our marketing strengths.</p>
<p><strong>Product</strong></p>
<p>Although every aspect of the marketing mix is a necessity, the &#8220;product&#8221; element mentioned as one of the four P&#8217;s is perhaps the most critical of all. It describes the physical product or intangible service that your company will be offering, and at the end of the day it is the reason that buyers are going to spend money with you. </p>
<p>Several people do not think that marketing has any place to play when it comes to the physical product that your company is selling. In fact, the typical train of thought very often bears the precise opposite sentiment. Surely it should be the opposite way around &#8211; your manufacturing department creates an item for sale and then it is the task of the marketing department to discover ways to sell it, right? </p>
<p>Consider the computer software market as an example. There are many well-known brands of both operating system and software application solutions in the market already, and since the market is fairly well saturated it would be very tough (and expensive) to &#8220;take on the big boys&#8221;. So how could the principles of the marketing mix assist in this circumstance?</p>
<p>Rather than developing an operating system and then trying to craft a marketing strategy to take on the likes of Microsoft or Apple, it would be far more effective to look at what sorts of product are desired in the current marketplace, and how feasible it would be to produce and sell them. By being mindful of the marketing mix early on in your product development period you can avoid business dead-ends at a later time.</p>
<p>Once your goods have been designed and created it is still a critical skill to be able to objectively review your own products to recognise the reasons why a customer would buy your product rather than a competitors&#8217;. The technique is called product differentiation and forms one of the basic skills of the product part of the marketing mix cake.</p>
<p>A different form of this part of the marketing mix is called product variation and is typically used to either lengthen the lifecycle of a product already in the market, or to make your brand new product attractive to as many customers as possible. </p>
<p>The motor industry uses this approach very effectively by offering different engines, trim packages and interior options with the cars that they offer. They use the marketing mix to great effect to sell their own goods in an incredibly competitive marketplace. </p>
<p>As part of our individual marketing strategy, our business thoroughly studied what exactly made our products stand out from the crowd.</p>
<p>To preserve a standard corporate image a business ought to update their website to echo colours, fonts and graphics associated with their  branding.Our <a title="conference production company" href="http://www.rostrum.eu">conference production company</a> website is being redesigned at the moment.</p>
<p><strong>Price</strong></p>
<p>Another important factor in the marketing mix concerns the price of your products or services. This is not a simple case of performing market research to determine the top price that your customers would pay (although that can be a useful tool to use), but rather using the price of your products as a strategic weapon designed to achieve any specific goals your company has. </p>
<p>Whilst it may seem obvious, it&#8217;s still worth noting that price has always been, and probably always will be, one of the key factors that shoppers take into account when they are making a purchase. It is also worth noting that customers don&#8217;t always consider the lowest price to be the best value. Actually a price that is too low can sometimes turn buyers away.</p>
<p>There are many questions that you need to ask yourself when devising a good pricing plan, key among which are the price sensitivity of your customers, what your competitors are doing and how can pricing boost your own profits. From a strategy point of view however, pricing can be covered by two primary principals; price skimming and penetration pricing. These are outlined below.</p>
<p><strong>Price skimming</strong></p>
<p>The principal idea driving price skimming is to make as much money as possible from the sector of the market which is price-insensitive and will be prepared to spend a premium amount of money to get a product or service early on. Not only can this approach deliver great financial advantages, but it can also promote an exclusive and high quality image of your product.</p>
<p>This pricing technique is very often used in the consumer electronics industry where customers will often eagerly await the release of a new mobile phone or computer games console. Manufacturers could set nearly any price they wanted to and there would still be a loyal core of customers that would pay it. By using this method as part of a pre-ordering strategy, a company can help to smooth its own cash flow.</p>
<p><strong>Penetration pricing</strong></p>
<p>Penetration pricing is at the opposite end of the pricing spectrum, and is tailored towards gaining a large market share at a short-term cost so that financial rewards can be earned long into the future. It can be a high risk strategy, but when employed correctly it can create revenue streams for many years to come. When establishing a price for penetration it is still important to not give a bad impression of your product by aiming for too low a number.</p>
<p>Yet another thing to bear in mind is that &#8220;price&#8221; is the one part of the marketing mix that will generate income for a business. The other members of the four P&#8217;s will all cost money to create or undertake. </p>
<p>To optimize our website for google marketing we chose <a title="Silver Coffee Maker" href="http://silvercoffeemaker.com/">silver coffee maker</a> for an aimed phrase because it relates to our business and what we offer.</p>
<p><strong>Place</strong></p>
<p>Place is the component of the marketing mix that is often disregarded by companies, but it is still a significant part of selling your product effectively. In short, it describes the way in which you deliver your product to your consumer, and subsequently how you receive money from them. </p>
<p>The most typical implications of place-based marketing are the physical venues in which your products are sold. For the majority of consumer products, this includes the distribution network between your manufacturing centres and shops or other outlets around the world. Since distribution of a physical product costs money it is crucial to determine your own priorities and alter your distribution network appropriately. </p>
<p>With the increasing use of the Internet by your prospective customers, marketing strategies have had to take into account how they use the Internet to help distribute their products. By using the Internet as a point of contact (or even as a complete distribution channel in download-based markets such as MP3s) companies are now able to reach out to a huge pool of possible customers. </p>
<p><strong>Promotion</strong></p>
<p>When you say the word &#8220;marketing&#8221;, many people instantly think of the promotional aspect of the marketing mix, although as we have seen, this is only one branch of a more complete system. Promotion can be employed on a very individual basis or as a mass communication tool, and whilst it may be an expensive undertaking it is often an essential one. </p>
<p>Advertising is one of the most typical forms of promotion. Classically it would be done by posting on billboards, producing short clips for TV and radio or by physically distributing flyers or leaflets to potential buyers. With the arrival of the information age we have witnessed a great increase in promotion via e-mail and the Internet, or just as targeted advertising materials posted through your  door. </p>
<p>Another important part of promotion involves branding, which may not necessarily yield more sales directly, but goes back to one of the initial purposes of marketing; getting customers to pick your product over those of your competitors. When all other parts of the marketing mix are equal it can be branding that swings a customer&#8217;s decision.</p>
<p><strong>Putting it into Practice</strong></p>
<p>As previously mentioned every company is unique and will have different marketing requirements. By using a mixture of the four P&#8217;s reviewed above you can take an effective view of your own marketing plan.</p>
<p><a href="http://wii-files.com">wii-files.com</a></p>
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		<title>Emery Cat Board   &#8211;  Does it Work ?</title>
		<link>http://www.hotnewsjournal.com/emery-cat-board-does-it-work</link>
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		<pubDate>Mon, 06 Sep 2010 13:49:10 +0000</pubDate>
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		<description><![CDATA[I have been at my brother&#8217;s house for six months now and my cats have not scratched any of her furniture. The emery cat keeps their claws filed and keeps my sister and me happy. Would I recommend it to my friends? I already have. I tell everyone about it.
Finally, a simple way to keep [...]]]></description>
			<content:encoded><![CDATA[<p>I have been at my brother&#8217;s house for six months now and my cats have not scratched any of her furniture. The <a href="http://www.articlesbase.com/pets-articles/emery-cat-board-reviews-is-it-really-worth-it-3169959.html">emery cat</a> keeps their claws filed and keeps my sister and me happy. Would I recommend it to my friends? I already have. I tell everyone about it.</p>
<p>Finally, a simple way to keep those kitty claws trimmed, easy on you. Thanks to the <a href="http://www.articlesbase.com/pets-articles/emery-cat-board-reviews-is-it-really-worth-it-3169959.html">Emery Cat board</a> , now your cat can trim his own claws. It&rsquo;s the fun new kitty  scratcher that actually grooms cats&rsquo; claws while they play! Remember you can get a very special cat toy and a de shedder brush absolutely  free.</p>
<p>If you are tired of the trauma, the biting and scratching of trying to file your cat&#8217;s claws and want to save your furniture from being torn up I really recommend the emery cat scratching board.</p>
<p>Some cats are easily trained to use a litter box, but some are not. You will learn the right ways to train your cat to use a litter box. <br />How to protect your furniture and drapes from being destroyed by your cat&#8217;s claws. <br />Why cats seem to like certain people over others. How you can train your cat and your family to like each other.</p>
<p>The <a href="http://www.articlesbase.com/pets-articles/emery-cat-board-reviews-is-it-really-worth-it-3169959.html">cat emery board scratcher</a> wasn&#8217;t as big as I had expected it to be but it turned out that it fit conveniently into the corner of my living room and it is still strong enough to support even the biggest cat. It is also made with a cat toy that many cats will be lured, including mine off course, to as well as a de shedder that will remove shedding hair.</p>
<p>If you have a cat and want to protect your furniture from its natural tendency to scratch, don&#8217;t resort to having it de-clawed. Instead, the simple design of the Emery Cat Scratcher will give your cat the opportunity to do what comes natural to it while also providing you both with hours of entertainment.</p>
<p>Emery Cat Reviews Site. I wanted to hear some reviews for the emery cat  before I bought it. When my girlfriend moved in with me, I got a cat in the deal too and he&#8217;s got some killer claws. He&#8217;s a pretty lazy cat, so I try to rile him up a bit to play with him, he pulls out those daggers! I want to if the Emery cat works.  Visit the website to know all the benefits and details of this unique product!</p>
<p><a href="http://www.crocoreview.net">http://www.crocoreview.net</a></p>
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		<title>So What About Black Running Footwear</title>
		<link>http://www.hotnewsjournal.com/so-what-about-black-running-footwear</link>
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		<pubDate>Mon, 06 Sep 2010 04:40:03 +0000</pubDate>
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		<description><![CDATA[I generally run for fitness and obviously prefer my running footwear in black for a few reasons. First of all black jogging sneakers tend to be great for partially formal occasions where you ought to extremely be in dress shoes but well&#8230; running sneakers or cross trainers are so much more comfy and hey if [...]]]></description>
			<content:encoded><![CDATA[<p>I generally run for fitness and obviously prefer my running footwear in black for a few reasons. First of all black jogging sneakers tend to be great for partially formal occasions where you ought to extremely be in dress shoes but well&#8230; running sneakers or cross trainers are so much more comfy and hey if it&#8217;s going to be a long night then your feet will thank you for it. Dark running <a href="http://www.supras.cc/">Supra Footwear</a> for traveling are basically worth their weight in gold, when you are out sight seeing all day you will require something comfy to wear and still be able to go out to the ballet or opera without switching sneakers. Black running footwear are favored for reffing because they are long lasting and cosy. Trail footwear are terrific for a lot more traction but can be a nightmare if the ground is a bit dry and cleats are not so excellent for a ref that is going to be on his or her feet all day so black running sneakers prove to be ideal for this job.</p>
<p>So where did the sports footwear actually come from?</p>
<p>Well they have been around for just over a century now and were originally known as footwear. Originally designed by U.S. runner companies, the sneaker did not take off until after world war I when shoes started to be very endorsed by some of America&#8217;s top football players. By the 20&#8217;s and 30&#8217;s corporations started to market specific shoes for men and women as well as targeting special sports activities. As the baby boom started in the 1950&#8217;s footwear sales in the U.S. had increased to over 600 million shoe sales per year. As running became more and more well-known in the 1970&#8217;s black running shoes were made for much more of a life-style function and were everywhere. Nike and Reebok took lead in the market in the 80&#8217;s and converted running footwear into a designer statement. The 90&#8217;s saw the high profile endorsements and marketing go at an all time high because of perfected marketing techniques and vogue abilities.</p>
<p>Here is a list of some of the most favorite brands of shoes all around the world:Adidas; Anta; Asics; Converse; DC Shoes; Fila; Gola; Heelys; K-Swiss; Keds; Keen; Lacoste; Li Ning; Lonsdale; Mizuno; New Balance; Nike; PF Flyers; Puma; Reebok; Saucony; Sperry Top-Sider; Starbury; <a href="http://www.supras.cc/">Supra Shoes</a>; Vans.</p>
<p>To find the best shoes it pays to firstly find out your foot type inn order to get a great fitting sneakers that will help prevent any injuries during physical activities.</p>
<p>At Blackrunningshoes you&#8217;ll find a broad assortment of top brand black running footwear to pick from like Nike, Adidas, <a href="http://www.supras.cc/">Supra Skytop</a>, Asics and more.</p>
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